Access Keys:
Skip to content (Access Key - 0)



What we're...

...writing

Why should you Tweet? Its about the Conversation. Check out our blog for some thoughts on how businesses are using social networking to reach their users...

...reading

Rick is reading Buyology by Martin Lindstrom. Click here to read a summary of this book.

...viewing

Check out Charile Rose interviewing Evan Williams, CEO of Twitter, for an interesting look at the fastest growing social networking tool.



Our Client Engagements Define Who We Are

At True Reckoning, our value is based on the success of each client engagement and our ability to deliver what our clients are looking for. We work very hard at making sure our client companies are satisfied with our interaction and the outcomes we've helped them achieve.

Below are testimonials detailing some of our client experiences...


"Phitek was in need of a fresh way of looking at corporate strategy formulation and execution. Having performed a strategy audit and review Rick was prepared to join our management team and support Phitek in implementing the required changes. We've been able to increase our strategic focus, implement key programs and establish metrics to track progress and delivery."

Mark Donaldson, CEO, Phitek Systems Limited

Auckland, New Zealand



"Our most recent Fund investment focus is mainly on seed and early stage companies within the information technology, life sciences and cleantech sectors. From time-to-time we refer to third party industry experts to help us with specific business and technology due-diligence aspects on new investment opportunities as well as for existing portfolio companies. True Reckoning's combination of technology and business skills combined with their strategy audit process has helped iNovia Capital gain new insights into our portfolio assets."

Chris Arsenault, Managing Partner and Chief Operating Officer, iNovia Capital

Montreal, Quebec, Canada



"At Embedded Fusion, we were trying to figure out how to sell some hardware and software assets we had developed, but didn't really know where to start. Rick and his True Reckoning team helped us value the assets, figure out who might be interested in buying them and then Rick presented the asset portfolio to a number of potential buyers. Rick drove the process of soliciting bids from potential buyers and led the final negotiations to close the deal. By following True Reckoning's leadership and M&A process, I'm convinced we maximized our asset selling price."

Martin Welford, CEO Embedded Fusion

Auckland, New Zealand



"As a founding member of the senior management team, Rick played a key Executive role in helping to lead and guide Tundra's growth. His ability to analyse market opportunities and guide corporate strategy helped to shape Tundra into a strong, profitable and publically traded fabless semiconductor company."

Dr. Adam Chowaniec, Chairman of the Board, Tundra Semiconductor Corporation

Ottawa, Ontario, Canada



"Managing and growing technology companies can present very difficult challenges. Having key technical capabilities is absolutely required, but it is not sufficient. We must also have strong strategy and business skills if our ventures are to succeed. Over the course of his career, Rick has proven to be one of the better marketing and strategy minds in the Ottawa area. With his True Reckoning practice Rick is actively engaged with local and international companies to help drive strategy and market value based innovation."

Dr. Tamas Koplyay

Professeur de Haute Technologie, Université du Québec en Outaouais

Chair, Partnership Conference Series, Ottawa Centre for Research and Innovation (OCRI)

Director of Research, Canadian Advanced Technology Alliance (CATA)

Ottawa, Ontario, Canada



"With current market realities, building strong technology companies often requires the ability to establish and execute a compelling M&A strategy. Rick possesses key strengths in this area where his vision and follow through allow him to drive M&A transactions from initial concept to closure

Buddy Broeker, Director, Embedded Computing Solutions Division, AMD

Austin, Texas



"International collaboration and broad based industry standards are key requirements that must be satisfied when launching new technology initiatives. Rick's positive outlook and ability to lead consensus while driving alignment amongst disparate strategic partners has been critical to the launch of worldwide consortia based industry standard technologies such as RapidIO."

Dr. Peter Olanders, BU Networks, Ericsson

Stockholm, Sweden



"In today's technology sector, building innovative and valued products requires strong strategic partners. Rick's solid understanding of how to assess market needs and how they translate into strategic partnering requirements and product deliverables make him a valuable member of any strategy team."

Alan Gatherer, CTO Communications Infrastructure and Voice, Texas Instruments

Dallas, Texas



"For more than 15 years, I've worked alongside Rick in a strategic fashion as we defined and drove global industry systems standards. His leadership, technical and business skills make Rick a key contributor on teams looking to drive collaborative strategies and innovation."

Dave Wickliff, Distinguished Member of Technical Staff, Alcatel-Lucent

Naperville, Illinois



"I've had the pleasure of working with Rick for a number of years. During this time he has amassed a notable combination of market, technology and business knowledge. This set of skills enables Rick to present unique possibilities, to formulate new strategies around those possibilities, and to drive value innovation."

Dan Bouvier, Processor CTO, AMCC

Austin, Texas

Adaptavist Theme Builder Powered by Atlassian Confluence